Robert Simon introduces himself as the founder of the Justice Team, which comprises his law firm, JusticeHQ, and Attorney Share. With his extensive experience in the legal field, he has become a notable figure in the industry.
Lawbrokr plays a pivotal role in Robert's legal ecosystem. He describes it as a "click funnel" that seamlessly integrates with his CRM (Customer Relationship Management) system. This integration allows for monetization through additional products like Attorney Share. The process begins with a media funnel that primarily attracts attorney-to-attorney referrals. Visitors to their websites can access a free case evaluation through Lawbrokr, which automatically qualifies leads. These qualified leads are then directed to Clio Grow, where the legal team can engage with potential clients. If the case is not within their firm's expertise, they can refer it to another firm and monetize the referral fee. Lawbrokr, therefore, serves as an automated intake system that not only streamlines the process but also helps generate revenue.
Before integrating Lawbrokr, Robert's firms faced challenges with low user interaction on their websites. However, Lawbrokr introduced an element of gamification to the user experience, making it more engaging. Robert notes that people enjoy clicking buttons and participating in interactive experiences. This simple gamification tactic led to a remarkable increase in user engagement. Within just one month of implementing Lawbrokr, they experienced a 50% boost in signed cases. Considering the high-value nature of their cases, this translated into millions in additional revenue. The gamification aspect also included humorous questions, which added an enjoyable twist to the process, all while providing valuable data that they could track.
The results speak for themselves. By month four of using Lawbrokr, Robert's firms had signed 50% more cases. Given the competitive nature of their industry and the substantial website traffic they received, this was a significant achievement. Although such high conversion rates might not be typical in every use case, it showcases the potential of Lawbrokr in increasing conversions and revenue for legal professionals. As Robert emphasizes, Lawbrokr enables lawyers to make "inbox money."
Why should every personal injury firm consider Lawbrokr? Robert Simon believes it's a game-changer. Lawbrokr simplifies the process of attracting potential clients, capturing their data, and monetizing those leads. Its gamified approach not only boosts engagement but also enhances the overall user experience. For personal injury lawyers, this can be the difference between a website visitor bouncing away and converting into a valuable client.
Robert's experience in the legal tech landscape has taught him valuable lessons. When considering a software vendor, he emphasizes the importance of fact-checking the founder's credibility. He asks street-smart questions and consults with other legal tech founders to gauge their reputation. Beyond the software itself, Robert believes in investing in a partnership with the vendor. A vendor who believes in their product and is committed to providing excellent service is a valuable ally in the legal tech journey.
Lawbrokr has emerged as a powerful tool in the arsenal of Robert Simon's legal ventures, helping them streamline client intake, increase engagement, and boost revenue. His success story serves as a compelling example of how innovative legal tech solutions can make a tangible difference in the legal industry. For personal injury firms and legal professionals looking to enhance their online presence and conversion rates, Lawbrokr's gamified approach may be the answer to unlocking new opportunities and achieving remarkable results.
Check out the full interview video here!
